A 108× Jump—Fixing Lending From 0.5% to 54%

Problem: Many young Indians find it difficult to save and invest regularly due to impulsive spending and lack of easy, automated investment options. Solution: Jupiter’s “Magic Spends” automatically invests a small amount in mutual funds or digital gold every time users make a purchase via UPI or debit card, making investing effortless, routine, and accessible with minimal effort and control.

Company

Jupiter

DELIVERABLES

Photography Branding

Year

2023

Role

End-to-end product design